Frequently Asked Questions: Sponsorship
How much does it cost?
The average cost of a 30 second spot on 31 Digital is an incredibly low $20. You can't get a classified ad for that! Packages start at $1800 + gst for a massive 90 x 30 second spots.
Who watches 31?
How does half a million viewers sound? 31 Digital reached an average of over 500,000 viewers per month during the last calendar year. That's huge! If you're looking for a value campaign where you reach as many potential customers as possible for a very small outlay, 31 Digital should be the first place you look.
Where do you broadcast?
We broadcast from Mt Cootha and can be seen as far north as Caloundra, as far as Coomera to the south and out to Laidley in the west.
I have a very specific target market. How can you help?
Our job as a community TV station is to reflect the interests and passions of our viewers. As such, we have a huge range of programs which appeal to our proudly diverse audience.
So if you're looking to market to a specific audience, tell us who they are and we can place your message during the shows they're watching.
For instance, if your customers are primarily men, we'll target them through our male oriented programming such as our massive auto line-up or our fishing shows.
Looking to target mums and dads? We'll air your TVS through our lifestyle, arts and cooking shows.
With 31 Digital, your campaign can be as targeted or as broad as you please.
What is a TVS?
TVS stand for Television Sponsorship. Whilst commercial TV networks would call them ads, commercials or TVCs, being a non-commercial station, we refer to them as a TVS or Sponsors Message.
Can you make my TVS?
Absolutely. And for not much outlay either. We can produce your TVS for as little as $150 + gst and as much as $1500 +gst if you want the full Hollywood treatment.
Can I bring my own TVS?
No problem. Providing your own TVS means all you have to pay for is your airtime, making advertising with 31 Digital an even more viable marketing solution.
How long does it take to get my TVS to air?
We typically quote 2 weeks from receipt of payment; however this can vary for a number of reasons. If you're campaign is urgent we can accommodate shorter production times on a case-to-case basis. There is also a stringent approval process to ensure your TVS is exactly how you like it. This means that how long a production takes can vary depending on how long it takes for you to approve our work.
Once you have approved the final cut of your message, it will typically get to air within 48 hours.
I'm in. What do I do now?
Simply call 07 3010 7331 and provided your situated in the South-East of Queensland, we'll make a time to sit and discuss your campaign, to ensure you're getting the most out of your dollar. Alternatively, you can get in touch via our contact page.